SMARTRAC Launches new MIFARE based Inlays and PRELAM(R) Products for Automated Fare Collection

(DGAP-Media / 07.11.2012 / 07:30)

SMARTRAC Launches new MIFARE based Inlays and PRELAM(R) Products for
Automated Fare Collection

Amsterdam, November 7, 2012 – SMARTRAC N.V., the leading developer,
manufacturer, and supplier of RFID transponders and inlays, announced that
it launches new RFID inlay and PRELAM(R) products for automated fare
collection based on a new smart paper ticketing chip from NXP.

The SMARTRAC PET inlays and PRELAM(R) products for limited use tickets,
public transport cards, access control tickets, and access control cards
feature the new MIFARE(TM) Ultralight EV1 chip, the next generation of
MIFARE(TM) Ultralight chips from NXP.

The new chip generation offers three independent value counters which can
be used for limited stored values, trip counting, etc., stored in a
separate memory and no resetting of counters possible. The new MIFARE(TM)
Ultralight EV1 additionally offers an originality check feature to protect
customer investments by identifying original products from unauthorized
copies.

Due to its full backwards-compatibility, products based on the new
MIFARE(TM) Ultralight EV1 seamlessly integrate into existing
infrastructures.

–The new MIFARE Ultralight EV1 covers the needs of public transport
operators for more flexibility regarding local tariff schemes and brings
more convenience to passengers. NXP–s market leading position in the
identification market is based on a close cooperation with key customers
and enables the AFC eco-system to match today–s and tomorrow–s market and
system requirements from growing Smart Cities,– said Martin Gruber, senior
segment director AFC, NXP Semiconductors.

Drawing upon its longstanding internal post fabrication wafer processing
capabilities and chip-antenna-interconnection technologies, SMARTRAC is
able to offer a broad range of inlay and PRELAM(R) products based on the
new chip generation to the automated fare collection market supporting
higher reliability and security.

About SMARTRAC:
SMARTRAC is the leading developer, manufacturer, and supplier of RFID and
NFC transponders and inlays. The company produces both ready-made and
customized transponders and inlays used in access control, animal
identification, automated fare collection, border control, RFID-based car
immobilizers, contactless payment cards, electronic product identification,
industry, libraries and media management, laundry, logistics, mobile and
smart media, public transport, retail, and many more.

SMARTRAC was founded in 2000, went public in July 2006, and trades as a
stock corporation under Dutch law with its registered headquarters in
Amsterdam. The company currently employs some 4,000 employees and maintains
a global research and development, production, and sales network.

About MIFARE
NXP MIFARE(TM) is the leading open architecture technology platform for
contactless ticket, card and reader solutions. With more than 50 million
reader core components and 5 billion smart card ICs sold, MIFARE is a
proven and reliable technology and represents the largest installed base
worldwide. Compliant with the ISO / IEC 14443 an international standard,
MIFARE ensures that today–s infrastructure can easily be upgraded. It
enables service providers to expand their transportation networks and to
integrate additional services such as payment systems for taxi fares,
cinema and theatre tickets, loyalty programs, access managementand
parking. All while reducing the total costs of operations. In addition,
MIFARE4Mobile TM guides the successful extension of the MIFARE technology
platform into NFC enabled devices. www.MIFARE.net

If you have any questions, please contact:
Tanja Moehler
Head of Corporate Communications&Marketing
SMARTRAC N.V.
Phone: +31 20 30 50 157
Email: tanja.moehler@smartrac-group.com
Internet: www.smartrac-group.com
Twitter: www.twitter.com/SMARTRAC_NV

MIFARE, MIFARE Ultralight, and MIFARE Ultralight EV1are trademarks of NXP
B.V., PRELAM(R) is a registered trademark of SMARTRAC N.V., all other
marks, brands or product names mentioned may be property of other
respective holders.

Forward-looking statements:
All forward-looking statements contained in this press release are based on
assumptions, planning, and forecasts at the time of publication of this
press release. Forward-looking statements always involve uncertainties.
Business and economic risks and developments, the conduct of competitors,
political decisions, and other factors may cause the actual results to be
materially different from the assumptions, planning, and forecasts at the
time of publication of this press release. Therefore, SMARTRAC N.V. does
not assume any responsibility relating to forward-looking statements
contained in this press release. Furthermore, SMARTRAC N.V. does not assume
any obligation to update the forward-looking statements contained in this
press release.

Ende der Pressemitteilung

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Emittent/Herausgeber: SMARTRAC N.V.
Schlagwort(e): Produkte/Innovationen

07.11.2012 Veröffentlichung einer Pressemitteilung,übermittelt durch
die DGAP – ein Unternehmen der EquityStory AG.
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Sprache: Deutsch
Unternehmen: SMARTRAC N.V.
Strawinskylaan 851
1077 XX Amsterdam
Niederlande
Telefon: +31 20 30 50 157
Fax: +31 20 30 50 155
E-Mail: investor.relations@smartrac-group.com
Internet: www.smartrac-group.com
ISIN: NL0000186633
WKN: A0JEHN
Börsen: Regulierter Markt in Frankfurt (Prime Standard);
Freiverkehr in Berlin, Düsseldorf, München, Stuttgart

Ende der Mitteilung DGAP-Media
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