DGAP-News: ROK Global PLC : ROK Global Announce Kourtney and Kim Kardashian, and KhloéKardashian Odom Launch Online Store at JPSelects.com to Support Personal and Sustainable Causes

DGAP-News: ROK Global PLC / Key word(s): Product Launch/Miscellaneous
ROK Global PLC : ROK Global Announce Kourtney and Kim Kardashian, and
KhloéKardashian Odom Launch Online Store at JPSelects.com to Support
Personal and Sustainable Causes

21.09.2011 / 11:09

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ROK Global Announce Kourtney and Kim Kardashian, and KhloéKardashian Odom
Launch Online Store at JPSelects.com to Support Personal and Sustainable
Causes

Collaboration with Socially Responsible E-Commerce Site Enables Consumers
of Products Created by Kourtney and Kim Kardashian and Khloe Kardashian
Odom to Support Windmill–s Carbon Offset Program, as well as fundraising
for St. Jude Children–s Research Hospital and Lamar Odom–s Cathy–s Kids
Foundation with Each Purchase

West Hollywood, California and London, England; September 21, 2011- ROK
Global PLC, the mobile and web technology, applications and services
development company, has announced that JPSelects.com, its online shopping
site for socially responsible and eco-chic fashion, beauty and luxury
products, has formed a partnership with Kourtney and Kim Kardashian, and
Khloe Kardashian Odom to sell the Kardashians Health and Beauty product
lines.

JPSelects.com, founded by John Paul DeJoria and Jonathan Kendrick, Chairman
and CEO of ROK, is the ideal platform for the Kardashian online store as it
curates and features the best products from entrepreneurs who want to
introduce excellent products that are better for the world.

To celebrate the launch, the first Kardashians product coming to
JPSelects.com, Glamour Tan, will be available at 45 percent off for the
first 72 hours after the store is live. After the first three days,
customers will still be able to enjoy a 15 percent discount. Shoppers will
also appreciate that Glamour Tan products are carbon neutral and promote
beautiful skin while avoiding harmful UV rays that cause skin cancer, plus
purchases help support social causes. This special deal is only available
at JPSelects.com.

Today–s news with JPSelects.com marks the first opportunity to visit one
online destination to purchase a variety of offerings from the Kardashians
Health and Beauty line, starting with the availability of Glamour Tan. More
products will be added each month, enabling fans to shop in one place for
their favorite beauty items while simultaneously supporting causes close to
the family–s heart.

–Our family strongly believes in giving back to our community and improving
the world,– said Kris Jenner. –Brands featured on JPSelects.com pride
themselves on the quality of their products and the causes they support,
and at the same time we appreciate the opportunity and awareness the site
gives entrepreneurs like Kourtney, Kim and Khloe to bring unique luxury
products to market. As eco-conscious businesswomen, we are always looking
for ways to give back and to regularly encourage our fans to do the same.
We want everyone to feel good about buying Kardashians Health and Beauty
products and the automatic fundraising support with each purchase makes
this ideal.–

JPSelects.com is a members-only shopping site that was founded as the
premier marketplace for products made with uncompromising principles. The
site was launched in June 2011 by John Paul Mitchell Systems Founder and
Patron Spirits Owner John Paul DeJoria to celebrate products that are the
best for consumers and better for the world.

John Paul DeJoria and Jonathan Kendrick are co-founders of ROK Global PLC
which listed on the Open Market of the Frankfurt Stock Exchange in March
2011.

For each one of the Kardashians products sold at JPSelects.com, 25 cents
will be contributed to a carbon offset program by Windmill, and an
additional 25 cents is donated to philanthropies supported by the
Kardashian family, including Cathy–s Kids Foundation and St. Jude
Children–s Research Hospital. The mission of St. Jude is to advance cures,
and means of prevention, for pediatric catastrophic diseases through
research and treatment. Lamar Odom founded Cathy–s Kids in 2004, and it
focuses on ensuring that kids between the ages of 9-14 have the resources
they need to get all the opportunities available to succeed in life.

–We–re seeing a fantastic trend as more and more businesses and celebrities
support social responsibility and incorporate eco-friendly and charitable
elements into their retail products and strategies,– said DeJoria. –The
Kardashians– products have everything we look for in a JPSelects partner.
Not only they are great products, but also do something to make a
difference in the world. We are thrilled to be able to offer the
Kardashians– online store to JPselects.com–s rapidly growing membership.–

The Kardashians Glamour Tan product will be live on JPSelects.com as of
Tuesday, September 20, with a special debut price that–s 45 percent off of
retail for the first 72 hours. Additionally, starting Monday, September 26,
through Sunday, October 2, all profits from all sales of all products will
benefit Fran Dresher–s Cancer Schmancer –Trash Cancer– campaign, an
educational initiative to help individuals live a less toxic life as smart
consumers.

To learn more about the retailers featured on JPSelects.com, please visit
www.JPSelects.com.

About Kardashians Health and Beauty
Keeping up with the Kardashians– glamorous, busy lifestyle requires healthy
habits and products good for your body. The first product to debut on
JPSelects.com, Glamour Tan, is a self -tanning gel enabling consumers to
enjoy a sun-kissed glow, without damaging skin. Glamour Tan is the only
self-tanner containing Immudulin, a key ingredient that is designed to
stimulate vitamin D synthesis, which aids in lessening the look of lines
and wrinkles. Its unique clear formula is non-streaking and non-staining.
The moisturizing formula is packed with protective antioxidants and
vitamins C, D and E. Glamour Tan instantly absorbs in your skin and within
24 hours of application, self-tanners notice an even, golden tan.

About JPSelects.com

JP Selects (www.jpselects.com) is a new e-commerce marketplace for socially
aware and eco-friendly brands and products. This exclusive, members-only
platform introduces one new brand every weekday, in addition to featuring
previously announced brands in a uniquely personal shopping channel. JP
Selects curates and vets the best products from emerging and established
brands and entrepreneurs to offer members the best products that are better
for the world. Brands featured on JPSelects.com pride themselves on the
quality of their products, the sustainability of their production, and in
the causes that they support. JP Selects was created by John Paul DeJoria,
the co-founder of John Paul Mitchell Systems and owner of Patron Spirits
and Jonathan Kendrick, Chairman and CEO of ROK Global PLC, to be the
premier marketplace for products made with uncompromising principles.

For more information:
www.rokglobal.com
irgermany@rokglobal.com

Safe Harbor Statement: The statements contained herein which are not
historical are forward-looking statements that are subject to risks and
uncertainties that could cause actual results to differ materially from
those expressed in the forward- looking statements, including, but not
limited to, certain delays beyond the company–s control with respect to
market acceptance of new technologies or products, delays in testing and
evaluation of products, and other risks detailed from time to time in the
Company–s filings.

End of Corporate News

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21.09.2011 Dissemination of a Corporate News, transmitted by DGAP – a
company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.

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139950 21.09.2011

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