DGAP-News: Premium Automaker Selects Rovi Smart TV Advertising to Engage Consumers Across Connected Devices
Rovi Corporation
13.12.2011 07:30
—————————————————————————
Campaign Marks the Launch of Rovi Smart TV Advertising Program in Germany
SANTA CLARA, Calif., 2011-12-13 07:30 CET (GLOBE NEWSWIRE) —
Rovi Corporation (Nasdaq:ROVI) today announced that renowned automaker MINI and
its agency Mediaplus are participating in the launch of the Rovi Smart TV
Advertising program in Germany. The groundbreaking Smart TV program enables
companies to develop
